Join us on our mission to encourage girls to overcome every battle as a way to build unshakable confidence.

Puberty is a life-changing time for girls and they can feel discouraged by the fear of failure. We found that girls around the world don’t feel confident enough to engage in new activities because of the fear of failure. Always wants to change that.

Failure is important and it is the path to success. It is the fuel that helps us strive harder, learn from our mistakes, and build our strength. It builds confidence and helps us reach greater heights. Over the years, we have successfully encouraged and supported girls on their way to the top. From educating millions of girls about puberty to helping them understand menstrual hygiene, our efforts have made girls feel more confident about their bodies.

Serena believes that education plays a vital role in empowering women. That’s why we work with educators, experts and women to make a difference in the world. We empower the world one girl at a time.

Serena serves girls around the world, empowering them to celebrate life. We have partnered with over 60 global organizations to provide sanitary pads to girls in need. Our broad reach has ensured that puberty and menstruation do not hinder girl power.